Take a proven catalogue
to Walmart.
Walmart Marketplace has a fraction of Amazon's seller density and buyers with real intent. For brands with a proven Amazon catalogue it's usually the highest-return expansion available — but it isn't a copy-paste job.
- Seller account setup and approval support
- Catalogue migrated with Walmart-specific attributes
- Content optimised for Walmart's own search algorithm
- Listing Quality Score actively improved
- Walmart Connect advertising set up and managed
Start with an audit
Before quoting anything, I'll look at your account and tell you what I'd actually fix first.
What's included
- Lower competition
- Listing Quality Score
- Walmart Connect
- WFS-ready
No obligation to work together afterwards.
Everything included in
walmart product listing.
Account setup
Marketplace application, approval and configuration — Walmart's onboarding is stricter than Amazon's and rewards being prepared.
Catalogue migration
Products built to Walmart's category specs. The attribute requirements differ materially, and a straight Amazon export won't work.
Search optimisation
Content optimised for Walmart's algorithm, which weights different signals than Amazon — price competitiveness especially.
Listing Quality Score
Walmart scores every listing on content, ratings, price and fulfilment, and that score drives visibility directly. It's actionable and mostly ignored.
Walmart Connect ads
Sponsored Products campaigns on a platform where competition — and therefore cost per click — is generally lower.
WFS & fulfilment
Walmart Fulfillment Services setup where it fits, unlocking the two-day badge that drives conversion.
How this actually
gets delivered.
Viability review
Whether your category, pricing and margin actually work on Walmart — for some brands the honest answer is no.
Account & approval
Application prepared and submitted, with the documentation and business information Walmart requires.
Catalogue build
Listings created to Walmart specifications rather than migrated blindly from Amazon.
Optimise
Listing Quality Score driven up, content refined, and pricing positioned against the platform's competitiveness signals.
Advertise & scale
Walmart Connect campaigns launched and managed, scaling as performance data comes in.
Often paired
with this.
Walmart Product Listing,
questions answered.
Only selling on Amazon?
Walmart is usually the easiest incremental revenue available. Let's check if it fits.
Usually replies within one working day.